ARIZONA HOUSE OF REPRESENTATIVES 57th Legislature, 2nd Regular Session Majority Research Staff
	Senate: JUDE DP 4-3-0-0 |Third Read17-13-0-0 House: AII DPA 4-2-0-1

---

SB 1786: artificial intelligence; content verification

Sponsor: Senator Petersen, LD 14

Overview

Requires providers of generative artificial intelligence (AI) systems include provenance data in any media that is created or materially altered by the generative AI system.

History

Artificial Intelligence (AI) means a machine-based system that can, for a given set of human-defined objectives, make predictions, recommendations or decisions influencing real or virtual environments. AI systems use machine and human-based inputs to:

1) perceive real and virtual environments;

2) abstract such perceptions into models through analysis in an automated manner; and

3) use model inference to formulate options for information or action (15 U.S.C. 9401).

Provenance data refers to the source of the AI materials, the origin of data or AI system output and holding developers, deployers and users responsible for information integrity (NTIA).

GenAI refers to AI models, particularly those that use machine learning and are trained on large volumes of data, that can generate new content. GenAI, when prompted (often by a user inputting text), can create various outputs, including text, images, videos, computer code or music (Congress)

Provisions

1. Mandates that a covered provider includes providence data in any video, image or audio content, or any combination of the three, in a generative AI system. (Sec. 1)

2. Instructs the covered provider to use commercially and technically reasonable methods to ensure the provenance data is difficult to remove or alter. (Sec. 1)

3. Stipulates that a covered provider can make use of a commonly supported technical standards for watermarking and metadata to comply with the provisions of this bill. (Sec.1)

4. Clarifies that the content is not considered materially altered if there is a minor modification that does not significantly change the content or its meaning. (Sec. 1)

5. Requires the covered provider include any information relating to an identified or identifiable individual in provenance data that is included in created content or materially altered by the generative AI system. (Sec. 1)

6. Contains a legislative findings clause. (Sec. 2)

7. Defines key terms. (Sec. 1)

Amendments
Committee on Artificial Intelligence and Innovation

1. Changes a covered provider to include provenance data in any video, image or audio content.

2. Includes that the content created or altered by the GEN AI system is available to be shared with users outside of the GEN AI system.

3. Excludes content that is generated because of an interactive experience from the provenance data in generated AI content.

4. Asserts that a covered provider cannot include any information relating to an identified or reasonable identified individual, to the extent that it is commercially and technically reasonable and can be provided if the user of the GEN AI to elect to include the information.

5. Excludes any product, service, internet website or application that does the following:

a. exclusively provides non-user generated television, music, streaming, movies, video games or interactive experiences; or

b. provides for the sale of goods or services directly to consumers through the internet and allows customer to browse, select and buy items virtually.

6. Stipulates that a covered provider is not forced to disclose any trade secret or confidential material about the design or use of an AI system.

7. Modifies key terms.

8. Contains an effective date of February 1, 2027.

---------- DOCUMENT FOOTER ---------

Initials TM                 SB 1786

3/26/2026        Page 0 Caucus and COW

---------- DOCUMENT FOOTER ---------